From the Center for Media Research
According to the Travel Industry Association (TIA), deep frustration among air travelers caused them to avoid an estimated 41 million trips over the past 12 months at a cost of more than $26 billion to the U.S. economy.Conservatism. Making life better for business and consumers.
The study, conducted by the polling firms of Peter D. Hart Research Associates and The Winston Group, demonstrated that air travelers express little optimism for positive change, with nearly 50 percent saying that the air travel system is not likely to improve in the near future.
Roger Dow, President and CEO of TIA, said "... more than 100,000 travelers each day are voting with their wallets by choosing to avoid trips."
Dow noted that the 41 million avoided trips during the last 12 months rippled outward across the entire travel community:
Costing airlines more than $9 billion in revenue
Hotels nearly $6 billion
Restaurants more than $3 billion
Federal, state and local governments lost more than $4 billion in tax revenue